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The Limited Brands

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... Learning Organization 9 The Limited brand of consumer products consists of four major brands: Limited, Express, Victoria's Secret and Bath and new ones. Substitute Availability The two women's clothing lines owned by Limited Brands - Limited and Express - tend to be the closet substitutes to each major brands of the Limited - Limited, Express, and Victoria's Secret - are all frequently and modernly updated. This The counterfeit brands and the imitation brands are designed to look like the brands that famous designers produce. 1. Limited Brands Annual Report. 2002. 2. Limited Brands Website. Accessed via the World Wide Web on May 6, 2003, at http://www.limited.com. ...



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Sources list for THE LIMITED BRANDS:

Limited Brands. (2004). Yahoo! Finance: Multex Business Guide. Available: http://finance. yahoo.com/q/pr?s=LTD.
Victoria’s Secret in Thailand

Temporal, Paul. (not dated). The Power of Brands: How to enhance your brand in Asia. In Orient Pacific. Available: http://www.orientpacific.com/brands.htm
Brand Names Versus Generics

1. Low G.S.; Mohr J.J.. Advertising vs sales promotion: a brand management perspective. Journal of Product and Brand Management. June 2000, vol. 9, no. 6, pp. 389-414(26). Emerald Group Publishing Limited.
The Harley-Davidson Case

Low G.S.; Mohr J.J.. Advertising vs sales promotion: a brand management perspective. Journal of Product and Brand Management. June 2000, vol. 9, no. 6, pp. 389-414(26). Emerald Group Publishing Limited.
The Harley-Davidson Case

The Limited And Shiseido Co. Announce New Prestige Beauty Brand. (March 23, 2002). China Exporter Online. Available: http://www.china-exporter.net/news/content.php? newsid=36.
Victoria’s Secret in Thailand

 

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